| 000 -LEADER |
|---|
| fixed length control field |
01046cam a22002535i 4500 |
| 001 - CONTROL NUMBER |
|---|
| control field |
18329230 |
| 003 - CONTROL NUMBER IDENTIFIER |
|---|
| control field |
OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20210318164952.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
141008s2016 maua b 001 0 eng |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER |
|---|
| LC control number |
2014953686 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9781305077478 |
| Qualifying information |
(pbk.) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
1305077474 |
| Qualifying information |
paperback |
| 040 ## - CATALOGING SOURCE |
|---|
| Original cataloging agency |
Pandit Deendayal Petroleum University |
| Language of cataloging |
Eng |
| Description conventions |
Pandit Deendayal Petroleum University |
| Transcribing agency |
Pandit Deendayal Petroleum University |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
302.23 |
| Item number |
SPA |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Sparks, Glenn G |
| Relator term |
author |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
Media effects research : a basic overview |
| Remainder of title |
a basic overview |
| Statement of responsibility, etc. |
Glenn G. Sparks |
| 250 ## - EDITION STATEMENT |
|---|
| Edition statement |
5th ed. |
| 264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
|---|
| Place of production, publication, distribution, manufacture |
USA |
| Name of producer, publisher, distributor, manufacturer |
Cengage Learning |
| Date of production, publication, distribution, manufacture, or copyright notice |
2016 |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
xx, 348 p. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Social sciences/ Sociology |
| General subdivision |
Mass media--Social aspects |
| Form subdivision |
Mass media--Influence |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Mass media |
| General subdivision |
Research |
| -- |
Methodology. |
| 856 ## - ELECTRONIC LOCATION AND ACCESS |
|---|
| Uniform Resource Identifier |
<a href="https://www.amazon.in/Media-Effects-Research-Communication-Journalism/dp/1305077474/ref=sr_1_1?dchild=1&keywords=Media+effects+research+%3A+a+basic+overview&qid=1616066357&sr=8-1">https://www.amazon.in/Media-Effects-Research-Communication-Journalism/dp/1305077474/ref=sr_1_1?dchild=1&keywords=Media+effects+research+%3A+a+basic+overview&qid=1616066357&sr=8-1</a> |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
|
| Koha item type |
General Books |
