Advertising Management
By: Batra, Rajiv
Contributor(s): Myers, John G | Aaker, David A
Publisher: New Delhi Prentice Hall of India Pvt. Ltd. 1996Description: 754pISBN: 9788120312197Subject(s): Advertising ManagementDDC classification: 659.1Item type | Home library | Collection | Call number | Status | Date due | Barcode | Item holds |
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SPM Library | General | 659.1 BAT (Browse shelf) | Available | M0000634 |
Total holds: 0
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658.943 MUR European Business Customs and Manners | 658.95 MUR Asian Business Customs and Manners | 658.973 WIL American Business Abroad: Ford on Six Continents | 659.1 BAT Advertising Management | 659.1 BAT Advertising Management | 659.1 BEL Advertising and Promotion: An Integrated Marketing Communications Perspective | 659.1 BEL Advertising and Promotion: An Integrated Marketing Communications Perspective |
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