Using Qualitative Research in Advertising : Strategies, Techniques, and Applications
Publisher: New Delhi: Sage 2012Edition: 2nd edISBN: 9781412987240Subject(s): Marketing research--Methodology | Qualitative Research | Advertising--ResearchDDC classification: 659.1072Item type | Home library | Collection | Call number | Status | Date due | Barcode | Item holds |
---|---|---|---|---|---|---|---|
General Books | SLS Library | General (Miscellaneous) | 659.1072 MOR (Browse shelf) | Available | L0013537 |
Total holds: 0
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