Luttrell, Regina M.; Capizzo, Luke W.

Public relations campaigns : an integrated approach Regina M. Luttrell; Luke W. Capizzo - 2nd ed. - New Delhi Sage Publications India Pvt Ltd 2022 - xxix, 302 p.

Includes bibliographical references (pages 271 - 292)

9781544385587

--Public relations--Management--Public relations

659.2 / LUT