TY  - BOOK
AU  - Cateora, Philip R
AU  - Salwan, Prashant 
AU  - Graham, John L
TI  - International Marketing
SN  - 9780070666993
U1  - 658.848 
PY  - 2008///
CY  - New Delhi
PB  - Tata McGraw-Hill Publishing Company Ltd.
KW  - International Marketing
KW  - Marketing Management
N1  - MCG00024 & 26 & 34[CD]
ER  -