Parameswaran, M G <br/><br/>
Ride the Change: A Perspective on the Changing Indian Consumer, Market and Marketing 

 - New Delhi  Tata McGraw-Hill Publishing Company Ltd.  2009 
 - 192p 
<br/><br/><label>ISBN: </label>9780070147942  0.00 
<br/><br/><label>Subjects--Personal Names: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>658.8