Bauer, Andreas  <br/><br/>
Moment of Truth: Redefining the CEO's Brand Management Agenda 

 - New York  Palgrave Macmillan  2006 
 - 174p 
<br/><br/><label>ISBN: </label>9781403998965  0.00 
<br/><br/><label>Subjects--Personal Names: </label><br/>Brand Management
<br/><br/><label>Dewey Class. No.: </label>658.827