Pandit Deendayal Energy University Library Resource Centre Online Catalogue

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81.
Brand Management: The Indian Context

by Moorthi, Y L R.

Publisher: New Delhi Vikas Publishing House Pvt. Ltd 2008Availability: Items available for loan: SOM LibraryCall number: 658.827 MOO (2).

82.
The Brand Marketing Book

by Marconi, Joe.

Publisher: USA NTC Business Books 2001Availability: Items available for loan: SOM LibraryCall number: 658.827 MAR (1).

83.
Brand New World: How India, China, Russia & Brazil are Reshaping Business

by Lenderman, Max.

Publisher: Mumbai Jaico Publishing House 2010Availability: Items available for loan: SOM LibraryCall number: 658.827 LEN (1).

84.
Brand Royalty: How the World's Top 100 Brands Thrive and Survive

by Haig, Matt.

Publisher: New Delhi Kogan Page India 2005Availability: Items available for loan: SOM LibraryCall number: 658.827 HAI (2).

85.
Brand Sense

by Lindstrom, Martin.

Publisher: New Delhi Kogan Page India 2006Availability: No items available : Checked out (1).

86.
Brand Shaastras

by Kapoor, Jagdeep.

Publisher: Mumbai Jaico Publishing House 2005Availability: No items available : Checked out (1).

87.
Brand Shaastras: Nine Successful Brand Strategies to Build Winning Brands

by Kapoor, Jagdeep.

Edition: 2nd edPublisher: New Delhi Response Books 2009Availability: No items available : Checked out (1).

88.
Brand Society: How Brands Transform Management and Lifestyle

by Kornbeger, Martin.

Publisher: New Delhi Cambridge University Press 2011Availability: Items available for loan: SOM LibraryCall number: 658.827 KOR (1).

89.
Brand Success: Brand Switch Principles and Strategies

by Kapoor, Jagdeep.

Publisher: Mumbai Jaico Publishing House 20013Availability: Items available for loan: SOM LibraryCall number: 658.827 KAP (1).

90.
The Branded Mind: What Neuroscience Really Tells Us about the Puzzle of the Brain and the Brand

by Plessis, Erik Du.

Publisher: New Delhi Kogan Page India 2011Availability: Items available for loan: SOM LibraryCall number: 658.8342 PLE (1).

91.
Branding a Store: How to Build Successful Retail Brands in a Changing Marketplace

by Floor, Ko.

Publisher: New Delhi Kogan Page India 2007Availability: No items available : Checked out (1).

92.
Branding Demystified: Plans to Payoffs

by Verma, Harsh V.

Publisher: New Delhi Response Books 2010Availability: Items available for loan: SOM LibraryCall number: 658.827 VER (1).

93.
Branding India: An Incredible Story

by Kant, Amitabh.

Publisher: New York Collins Business Essentials 2009Availability: No items available : Checked out (1).

94.
Brands and Branding

by Clifton, Rita | Simmons, John.

Publisher: New Delhi Viva Books Private Limited 2006Availability: Items available for loan: SOM LibraryCall number: 658.827 CLI (1).

95.
Brands Under Fire

by Arthur, Ivan | Mathews, Kurien.

Publisher: New Delhi Penguin Books India Pvt. Ltd. 2008Availability: Items available for loan: SOM LibraryCall number: 658.827 ART (1).

96.
Brandscendence: Three Essential Elements of Enduring Brands

by Clark, Kevin A.

Publisher: USA Dearborn Trade Publishing 2004Availability: Items available for loan: SOM LibraryCall number: 658.827 CLA (1).

97.
The Breakaway Brand: How Great Brands Stand out

by Kelly, Francis J | Silverstein, Barry.

Publisher: New york McGraw Hill, Inc 2005Availability: Items available for loan: SOM LibraryCall number: 658.827 KEL (1).

98.
Breakout Strategy

by Finkelsten, Sydeny | Harvey, Charles | Lawton, Thomas.

Publisher: New Delhi Tata McGraw-Hill Publishing Company Ltd. 2007Availability: Items available for loan: SOM LibraryCall number: 658.4012 FIN (1).

99.
Breakthrough: Stories and Strategies of Radical Innovation

by Stefit, Mark | Stefik, Barbara.

Publisher: London Pearson Education 2004Availability: Items available for loan: SOM LibraryCall number: 658.4063 STE (1).

100.
Brick by Red Brick: Ravi Matthai and the Making of IIM Ahmedabda

by Mohan, T T Ram.

Publisher: New Delhi Rupa & Co 2011Availability: No items available : Checked out (1).

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