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1.
Marketing Research

by Aaker, David A | George, V Kumar | Day, George S.

Edition: 7th edPublisher: New Delhi Wiley India 2006Availability: Items available for loan: SPM Library [Call number: 658.83 AAK] (1).

2.
Marketing Research

by Aaker, David A | George, V Kumar | Day, George S.

Edition: 10th edPublisher: New Delhi Wiley India 2011Availability: Items available for loan: SPM Library [Call number: 658.83 AAK] (1).

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