Pandit Deendayal Energy University Library Resource Centre Online Catalogue

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1.
Consumer Behavior- Building Marketing Strategy

by Hawkins, Del I | Coney, Kenneth A | Best, Roger J | Mookerjee, Amit.

Publisher: New Delhi Tata McGraw-Hill Publishing Company Ltd. Availability: Items available for loan: SOM LibraryCall number: 658.8342 HAW (2).

2.
Consumer Behavior- Building Marketing Strategy

by Hawkins, Del I | Best, Roger J | Mookerjee, Amit | Coney, Kenneth A.

Publisher: New Delhi Tata McGraw-Hill Publishing Company Ltd. Availability: Items available for loan: SOM LibraryCall number: MCG00061 CD (1).

3.
Consumer Behavior- Building Marketing Strategy

by Hawkins, Del I | Best, Roger J | Mookerjee, Amit | Coney, Kenneth A.

Publisher: New Delhi Tata McGraw-Hill Publishing Company Ltd. Availability: Items available for loan: SOM LibraryCall number: MCG00070 CD (1).

4.
Market Based Management: Strategies for Growing Customer Value and Profitability

by Best, Roger J.

Edition: 4th ed Publisher: New Delhi Perspective Publications P Ltd 2005Availability: Items available for loan: SOM LibraryCall number: 658.812 BES (2).

5.
Market Based Management: Strategies for Growing Customer Value and Profitability

by Best, Roger J.

Edition: 5th edPublisher: New Delhi PHI Learning Private Limited 2009Availability: Items available for loan: SOM LibraryCall number: 658.812 BES (1).

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