Pandit Deendayal Energy University Library Resource Centre Online Catalogue

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21.
Brand New World: How India, China, Russia & Brazil are Reshaping Business

by Lenderman, Max.

Publisher: Mumbai Jaico Publishing House 2010Availability: Items available for loan: SOM LibraryCall number: 658.827 LEN (1).

22.
Brand Royalty: How the World's Top 100 Brands Thrive and Survive

by Haig, Matt.

Publisher: New Delhi Kogan Page India 2005Availability: Items available for loan: SOM LibraryCall number: 658.827 HAI (2).

23.
Brand Sense

by Lindstrom, Martin.

Publisher: New Delhi Kogan Page India 2006Availability: No items available : Checked out (1).

24.
Brand Shaastras

by Kapoor, Jagdeep.

Publisher: Mumbai Jaico Publishing House 2005Availability: No items available : Checked out (1).

25.
Brand Shaastras: Nine Successful Brand Strategies to Build Winning Brands

by Kapoor, Jagdeep.

Edition: 2nd edPublisher: New Delhi Response Books 2009Availability: No items available : Checked out (1).

26.
Brand Society: How Brands Transform Management and Lifestyle

by Kornbeger, Martin.

Publisher: New Delhi Cambridge University Press 2011Availability: Items available for loan: SOM LibraryCall number: 658.827 KOR (1).

27.
Brand Success: Brand Switch Principles and Strategies

by Kapoor, Jagdeep.

Publisher: Mumbai Jaico Publishing House 20013Availability: Items available for loan: SOM LibraryCall number: 658.827 KAP (1).

28.
The Branded Mind: What Neuroscience Really Tells Us about the Puzzle of the Brain and the Brand

by Plessis, Erik Du.

Publisher: New Delhi Kogan Page India 2011Availability: Items available for loan: SOM LibraryCall number: 658.8342 PLE (1).

29.
Branding a Store: How to Build Successful Retail Brands in a Changing Marketplace

by Floor, Ko.

Publisher: New Delhi Kogan Page India 2007Availability: No items available : Checked out (1).

30.
Branding Demystified: Plans to Payoffs

by Verma, Harsh V.

Publisher: New Delhi Response Books 2010Availability: Items available for loan: SOM LibraryCall number: 658.827 VER (1).

31.
Branding India: An Incredible Story

by Kant, Amitabh.

Publisher: New York Collins Business Essentials 2009Availability: No items available : Checked out (1).

32.
Brands and Brand Management: Vol I

by Elliott, Richard.

Publisher: New York Routledge 2009Availability: Items available for loan: SOM LibraryCall number: 658.827 BRA (1).

33.
Brands and Brand Management: Vol II

by Elliott, Richard.

Publisher: New York Routledge 2009Availability: Items available for loan: SOM LibraryCall number: 658.827 BRA (1).

34.
Brands and Brand Management: Vol III

by Elliott, Richard.

Publisher: New York Routledge 2009Availability: Items available for loan: SOM LibraryCall number: 658.827 BRA (1).

35.
Brands and Brand Management: Vol IV

by Elliott, Richard.

Publisher: New York Routledge 2009Availability: Items available for loan: SOM LibraryCall number: 658.827 BRA (1).

36.
Brands and Branding

by Clifton, Rita | Simmons, John.

Publisher: New Delhi Viva Books Private Limited 2006Availability: Items available for loan: SOM LibraryCall number: 658.827 CLI (1).

37.
Brands and Branding

by Clifton, Rita | Simmons, John.

Publisher: New Delhi The Economist Communications Ltd. 2009Availability: Items available for loan: SLS LibraryCall number: 658.827 CLI (1).

38.
Brands Under Fire

by Arthur, Ivan | Mathews, Kurien.

Publisher: New Delhi Penguin Books India Pvt. Ltd. 2008Availability: Items available for loan: SOM LibraryCall number: 658.827 ART (1).

39.
Brandscendence: Three Essential Elements of Enduring Brands

by Clark, Kevin A.

Publisher: USA Dearborn Trade Publishing 2004Availability: Items available for loan: SOM LibraryCall number: 658.827 CLA (1).

40.
The Breakaway Brand: How Great Brands Stand out

by Kelly, Francis J | Silverstein, Barry.

Publisher: New york McGraw Hill, Inc 2005Availability: Items available for loan: SOM LibraryCall number: 658.827 KEL (1).

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