Pandit Deendayal Energy University Library Resource Centre Online Catalogue

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141.
Brand Society: How Brands Transform Management and Lifestyle

by Kornbeger, Martin.

Publisher: New Delhi Cambridge University Press 2011Availability: Items available for loan: SOM LibraryCall number: 658.827 KOR (1).

142.
Brand Success: Brand Switch Principles and Strategies

by Kapoor, Jagdeep.

Publisher: Mumbai Jaico Publishing House 20013Availability: Items available for loan: SOM LibraryCall number: 658.827 KAP (1).

143.
Branded entertainment : product placement & brand strategy in the entertainment business

by Lehu, Jean-Marc.

Publisher: New Delhi Kogan Page India 2007Availability: Items available for loan: SLS LibraryCall number: 791.4068 LEH (1).

144.
The Branded Mind: What Neuroscience Really Tells Us about the Puzzle of the Brain and the Brand

by Plessis, Erik Du.

Publisher: New Delhi Kogan Page India 2011Availability: Items available for loan: SOM LibraryCall number: 658.8342 PLE (1).

145.
Branding a Store: How to Build Successful Retail Brands in a Changing Marketplace

by Floor, Ko.

Publisher: New Delhi Kogan Page India 2007Availability: No items available : Checked out (1).

146.
Branding Demystified: Plans to Payoffs

by Verma, Harsh V.

Publisher: New Delhi Response Books 2010Availability: Items available for loan: SOM LibraryCall number: 658.827 VER (1).

147.
Branding India: An Incredible Story

by Kant, Amitabh.

Publisher: New York Collins Business Essentials 2009Availability: No items available : Checked out (1).

148.
Brands and Brand Management: Vol I

by Elliott, Richard.

Publisher: New York Routledge 2009Availability: Items available for loan: SOM LibraryCall number: 658.827 BRA (1).

149.
Brands and Brand Management: Vol II

by Elliott, Richard.

Publisher: New York Routledge 2009Availability: Items available for loan: SOM LibraryCall number: 658.827 BRA (1).

150.
Brands and Brand Management: Vol III

by Elliott, Richard.

Publisher: New York Routledge 2009Availability: Items available for loan: SOM LibraryCall number: 658.827 BRA (1).

151.
Brands and Brand Management: Vol IV

by Elliott, Richard.

Publisher: New York Routledge 2009Availability: Items available for loan: SOM LibraryCall number: 658.827 BRA (1).

152.
Brands and Branding

by Clifton, Rita | Simmons, John.

Publisher: New Delhi Viva Books Private Limited 2006Availability: Items available for loan: SOM LibraryCall number: 658.827 CLI (1).

153.
Brands and Branding

by Clifton, Rita | Simmons, John.

Publisher: New Delhi The Economist Communications Ltd. 2009Availability: Items available for loan: SLS LibraryCall number: 658.827 CLI (1).

154.
Brands Under Fire

by Arthur, Ivan | Mathews, Kurien.

Publisher: New Delhi Penguin Books India Pvt. Ltd. 2008Availability: Items available for loan: SOM LibraryCall number: 658.827 ART (1).

155.
Brandscendence: Three Essential Elements of Enduring Brands

by Clark, Kevin A.

Publisher: USA Dearborn Trade Publishing 2004Availability: Items available for loan: SOM LibraryCall number: 658.827 CLA (1).

156.
The Breakaway Brand: How Great Brands Stand out

by Kelly, Francis J | Silverstein, Barry.

Publisher: New york McGraw Hill, Inc 2005Availability: Items available for loan: SOM LibraryCall number: 658.827 KEL (1).

157.
Breakout Strategy

by Finkelsten, Sydeny | Harvey, Charles | Lawton, Thomas.

Publisher: New Delhi Tata McGraw-Hill Publishing Company Ltd. 2007Availability: Items available for loan: SOM LibraryCall number: 658.4012 FIN (1).

158.
Breakthrough: Stories and Strategies of Radical Innovation

by Stefit, Mark | Stefik, Barbara.

Publisher: London Pearson Education 2004Availability: Items available for loan: SOM LibraryCall number: 658.4063 STE (1).

159.
Brick by Red Brick: Ravi Matthai and the Making of IIM Ahmedabda

by Mohan, T T Ram.

Publisher: New Delhi Rupa & Co 2011Availability: No items available : Checked out (1).

160.
Brilliant manager : what the best managers know, do and say Nic Peeling

by Peeling, Nic [author].

Edition: 2nd ed. Publisher: New Delhi Dorling Kindersley India Pvt. Ltd. 2009Online access: Click here to access online Availability: Items available for loan: SLS LibraryCall number: 650.1322 PEE (1).

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