Pandit Deendayal Energy University Library Resource Centre Online Catalogue

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161.
Ted Levitt on Marketing: A Harvard Business Review Book

Publisher: Boston Harvard Business School Press 2006Availability: Items available for loan: SOM LibraryCall number: 658.8 LEV (1).

162.
Transforming Your Go-to-Market Strategy

by Rangan, Kasturi V | Bell, Marie.

Publisher: Boston Harvard Business School Press 2006Availability: Items available for loan: SOM LibraryCall number: 658.84 RAN (1).

163.
The Ultimate Question

by Reichheld, Fred.

Publisher: Boston Harvard Business School Press 2006Availability: Items available for loan: SOM LibraryCall number: 658.812 REI (1).

164.
Marketing Management: Indian Context and Global Perspective

by Ramaswamy, V S | Namakumari, S.

Edition: 5th edPublisher: New Delhi: McGraw Hill, 2015Availability: Items available for loan: SOM LibraryCall number: 658.8 RAM (1). Checked out (1).

165.
Marketing Strategies: Various Issues and Case Studies

by Dodrajka, Sangeeta.

Publisher: New Delhi: Regal, 2016Availability: Items available for loan: SLS LibraryCall number: 658.804 DOD (1).

166.
The Power of Why: Breaking Out in a Competitive Marketplace

by By Weylman, C Richard.

Publisher: Delhi; Jaico Publishing House; 2013Availability: Items available for loan: SOT LibraryCall number: 658.8 WEY (1).

167.
Made In Future: A Story of Marketing ,Media and Content for Our Times

by Kumar, Prashant.

Publisher: New Delhi: Business Books, 2022Availability: Items available for loan: SOM LibraryCall number: 658.8 KUM (1).

168.
Strategic marketing : creating competitive advantage Douglas West; John Ford and Essam Ibrahim

by West, Douglas; Ford, John; Ibrahim, Essam [author ].

Edition: 2nd ed. Publisher: New York Oxford University Press 2010Online access: Click here to access online Availability: Items available for loan: SLS LibraryCall number: 658.8101 WES (1).

169.
Marketing for entrepreneurs : concepts and applications for new ventures Frederick G. Crane, Northeastern University

by Crane, Frederick G [author].

Edition: 3rd ed. Publisher: New Delhi SAGE Publications India Pvt. Ltd. 2022Online access: Click here to access online Availability: Items available for loan: SLS LibraryCall number: 658.8 CRA (1).

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