Pandit Deendayal Energy University Library Resource Centre Online Catalogue

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41.
How to turn Advertising Expenses into Investments: 20 Signposts to Greater Efficiency

by Jones, John Philip.

Publisher: Singapore Pearson Education 2005Availability: Items available for loan: SOM LibraryCall number: 659.1 JON (1).

42.
How to Write a Marketing Plan

by Westwood, John.

Edition: 3rd edPublisher: New Delhi Kogan Page India 2006Availability: Items available for loan: SOM LibraryCall number: 658.8 WES (1).

43.
How to Write a Marketing Plan

by Westwood, John.

Edition: 3rd edPublisher: New Delhi Kogan Page India 2013Availability: Items available for loan: SOM LibraryCall number: 658.802 WES (1).

44.
Industrial Marketing

by Havaldar, Krishna K.

Publisher: New Delhi Tata McGraw-Hill Publishing Company Ltd. 2005Availability: No items available : Checked out (2).

45.
Industrial Marketing

by Ghosh, P K.

Publisher: New Delhi Oxford University Press 2006Availability: No items available : Checked out (1).

46.
Internal Marketing: Tools and Concepts for Customer Focused Management

by Ahmed, Pervaiz K | Rafiq, Mohammed.

Publisher: Boston Butterwoth Heinmann 2003Availability: Items available for loan: SOM LibraryCall number: 658.8 AHM (1).

47.
International Marketing

by Vasudeva, P K.

Edition: 2nd edPublisher: New Delhi Excel Books 2004Availability: Items available for loan: SOM LibraryCall number: 658.848 VAS (1).

48.
International Marketing

by Cateora, Philip R | Graham, John L.

Edition: 12th edPublisher: New Delhi Tata McGraw-Hill Publishing Company Ltd. 2005Availability: Items available for loan: SOM LibraryCall number: 658.848 CAT (5).

49.
International Marketing

by Mcauley, Andrew.

Publisher: Chichester John Wiley and Sons Ltd, 2006Availability: Items available for loan: SOM LibraryCall number: 658.848 MCA (1).

50.
International Marketing

by Cateora, Philip R | Graham, John L.

Publisher: New Delhi Tata McGraw-Hill Publishing Company Ltd. 2005Availability: Items available for loan: SOM LibraryCall number: MCG00024 [CD] (1).

51.
International Marketing

by Cateora, Philip R | Graham, John L.

Publisher: New Delhi Tata McGraw-Hill Publishing Company Ltd. 2005Availability: Items available for loan: SOM LibraryCall number: MCG00026 [CD] (1).

52.
International Marketing

by Cateora, Philip R | Graham, John L.

Publisher: New Delhi Tata McGraw-Hill Publishing Company Ltd. 2005Availability: Items available for loan: SOM LibraryCall number: MCG00034 [CD] (1).

53.
International Marketing

by Cateora, Philip R | Salwan, Prashant | Graham, John L.

Edition: 13th edPublisher: New Delhi Tata McGraw-Hill Publishing Company Ltd. 2008Availability: Items available for loan: SOM LibraryCall number: 658.848 CAT (1).

54.
International Marketing and Export Management

by Albaum, Gerald | Duerr, Edwin.

Edition: 7th edPublisher: New Delhi Pearson Education 2013Availability: Items available for loan: SOM LibraryCall number: 658.848 ALB (1).

55.
International Marketing Management: Text and Cases

by Mathur, U C.

Publisher: New Delhi Sage Publications India Pvt Ltd 2008Availability: Items available for loan: SLS LibraryCall number: 658.84 MAT (1).

56.
Introduction to Marketing

by McDaniel, Carl | Lamb, Charles W | Hair, Josheph F.

Edition: 8th edPublisher: Thomson: South-Western 2007Availability: Items available for loan: SOM LibraryCall number: 658.8 MCD (1).

57.
Juicing the Orange

by Fallon, Pat | Senn, Fred.

Publisher: Boston Harvard Business School Press 2006Availability: Items available for loan: SOM LibraryCall number: 658.802 FAL (1).

58.
Key Concepts in Marketing

by Blythe, Jim.

Publisher: New Delhi Sage Publications India Pvt Ltd 2009Availability: Items available for loan: SOM LibraryCall number: 658.8 BLY (1).

59.
Kotler on Marketing: How to Create, win and Dominate Markets

by Kotler, Philip.

Publisher: New York Free Press 1999Availability: Items available for loan: SOM LibraryCall number: 658.8 KOT (1).

60.
Lateral Marketing: New Techniques for Finding Breakthrough Ideas

by Kotler, Philip | De Bes, Fernando Trias.

Publisher: New York John Wiley and Sons, Inc 2006Availability: Items available for loan: SOM LibraryCall number: 658.8 KOT (1).

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