PDEU Libraries catalog › Results of search for 'ccl=su:"Marketing" and homebranch:MM'

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	1.	B2B marketing : a South - Asian perspective Michael D. Hutt; Dheeraj Sharma; Thomas W. Speh by Hutt, Michael D.; Sharma, Dheeraj; Speh, Thomas W [author ]. Edition: 11th ed.Publisher: New Delhi Cengage Learning Private Ltd. 2014Online access: Click here to access online Availability: Items available for loan: SOM LibraryCall number: 658.804 HUT (3), SLS LibraryCall number: 658.804 HUT (1). Place hold Add to cart (remove)
	2.	Business research methods William G. Zikmund by Zikmund, William G [author ]. Edition: 7th ed.Publisher: New Delhi Cengage Learning India Private Limited 2003Online access: Click here to access online Availability: Items available for loan: SOM LibraryCall number: 658.072 ZIK (3), SLS LibraryCall number: 658.072 ZIK (3). Checked out (2). Place hold Add to cart (remove)
	3.	Services marketing : integrating customer focus across the firm Valarie A Zeithaml; Mary Jo Bitner; Dwayne D. Gremler; Ajay Pandit by Zeithaml, Valarie A; Bitner, Mary Jo; Gremler, Dwayne D.; Pandit, Ajay [author ]. Edition: 6th ed.Publisher: New Delhi McGraw Hill Education India Private Limited 2013Online access: Click here to access online Availability: Items available for loan: SOM LibraryCall number: 658.805 ZEI (3), SLS LibraryCall number: 658.805 ZEI (1). Checked out (1). Place hold Add to cart (remove)
	4.	Strategic alliances & marketing partnerships : gaining competitive advantage through collaboration and partnering Richard Gibbs & Andrew Humphries by Gibbs, Richard; Humphries, Andrew [author]. Publisher: New Delhi Kogan Page India 2009Online access: Click here to access online Availability: Items available for loan: SOM LibraryCall number: 658.046 GIB (2), SLS LibraryCall number: 658.046 GIB (1). Place hold Add to cart (remove)
	5.	Alibaba : the house that Jack Ma built Duncan Clark by Clark, Duncan [author ]. Publisher: New York HarperCollins Publishers 2016Online access: Click here to access online Availability: Items available for loan: SOM LibraryCall number: 658 CLA (1), SLS LibraryCall number: 381.1420951 CLA (1). Place hold Add to cart (remove)
	6.	How people buy online : the psychology behind consumer behaviour Seema Gupta by Gupta, Seema [author ]. Publisher: New Delhi Sage Publications India Pvt Ltd 2021Online access: Click here to access online Availability: Items available for loan: SOM LibraryCall number: 658.872 GUP (1), SLS LibraryCall number: 658.872 GUP (1). Place hold Add to cart (remove)