Pandit Deendayal Energy University Library Resource Centre Online Catalogue

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1.
Achieve Sales Excellence: The 7 Customer Rules for Becoming the New Sales Professional

by Stevens, Howard | Kinni, Theodore.

Publisher: Massachusetts Platinum Press 2009Availability: Items available for loan: SLS LibraryCall number: 658.8 STE (2).

2.
Added Value: The Alchemy of Brand-Led Growth

by Sherrington, Mark.

Publisher: New York Palgrave Macmillan 2003Availability: Items available for loan: SOM LibraryCall number: 658.827 SHE (2).

3.
The admirable company Michael Brown and Paul Turner

by Brown, Michael; Turner, Paul [author ].

Publisher: London Profile Books Ltd. 2009Online access: Click here to access online Availability: Items available for loan: SLS LibraryCall number: 650.1 BRO (1).

4.
Advertising Management

by Jethwaney, Jaishri | Jain, Shruti.

Publisher: New Delhi Oxford University Press 2006Availability: Items available for loan: SOM LibraryCall number: 659.1 JET (1).

5.
Advertising Management

by Jethwaney, Jaishri | Jain, Shruti.

Edition: 2nd edPublisher: New Delhi Oxford University Press 2013Availability: Items available for loan: SOM LibraryCall number: 659.1 JET (1).

6.
Advertising Management

by Jethwaney, Jaishri | Jain, Shruti.

Edition: 2nd edPublisher: New Delhi Oxford University Press 2015Availability: Items available for loan: SLS LibraryCall number: 659.1 JET (4).

7.
Aesthetics in Marketing

by Baisya, Rajat K | Das, G Ganesh.

Publisher: New Delhi Response Books 2008Availability: Items available for loan: SOM LibraryCall number: 658.8 BAI (1).

8.
Aesthetics in Marketing

by Baisya, Rajat K | Das, G Ganesh.

Publisher: New Delhi Response Books 2008Availability: Items available for loan: SLS LibraryCall number: 658.8001 BAI (1).

9.
All Marketers are Liars

by Godin, Seth.

Publisher: New York Portfolio 2009Availability: Items available for loan: SOM LibraryCall number: 658.8 GOD (1).

10.
Applied case Studies in Marketing

by Shajahan, S.

Publisher: New Delhi Primus Books 2011Availability: Items available for loan: SOM LibraryCall number: 658.8 SHA (1).

11.
The Art of Cause Marketing

by Earle, Richard.

Publisher: USA NTC Business Books 2001Availability: Items available for loan: SOM LibraryCall number: 658.8 EAR (1).

12.
B2B Integration; An Introduction

by Krishna, Jaya S.

Publisher: Hyderabad The ICFAI University Press 2005Availability: Items available for loan: SOM LibraryCall number: 658.804 B2B (1).

13.
B2B marketing : a South - Asian perspective Michael D. Hutt; Dheeraj Sharma; Thomas W. Speh

by Hutt, Michael D.; Sharma, Dheeraj; Speh, Thomas W [author ].

Edition: 11th ed.Publisher: New Delhi Cengage Learning Private Ltd. 2014Online access: Click here to access online Availability: Items available for loan: SOM LibraryCall number: 658.804 HUT (3), SLS LibraryCall number: 658.804 HUT (1).

14.
B2B Sales: Answers to your 100 B2B Sales Questions

by Collis, Ray | O'Gorman, John.

Publisher: New Delhi PHI Learning Private Limited 2012Availability: Items available for loan: SOM LibraryCall number: 658.804 COL (1).

15.
Be In It to Win: Strategies to Develop the Positive Attitude you need for Sales Success

by Gschwandtner, Gerhard.

Publisher: New york McGraw Hill, Inc 2006Availability: Items available for loan: SOM LibraryCall number: 658.85 GSC (1).

16.
The Big Book of Marketing: Lessons and Best Practices from the World's Greatest Companies

by Bennett, Anthony G.

Publisher: New Delhi Tata McGraw-Hill Publishing Company Ltd. 2010Availability: Items available for loan: SOM LibraryCall number: 658.8 THE (1).

17.
Blue Ocean Strategy

by Kim , W Chan | Mauborgne, Renee.

Publisher: Boston Harvard Business School Press 2005Availability: Items available for loan: SOM LibraryCall number: 658.802 KIM (1).

18.
Blue Ocean Strategy

by Kim , W Chan | Mauborgne, Renee.

Publisher: Boston Harvard Business School Press 2005Availability: No items available : Withdrawn (1).

19.
Boom: Marketing to the Ultimate Power Consumer -the Baby Boomer Woman

by Brown, Mary | Orsborn, Carol.

Publisher: New York Amacom 2006Availability: Items available for loan: SOM LibraryCall number: 658.8342 BRO (1).

20.
Brand Against the Machine

by Morgan, John.

Publisher: New Delhi Wiley India Pvt. Ltd 2012Availability: Items available for loan: SOM LibraryCall number: 658.827 MOR (1).

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