Hutt, Michael D.; Sharma, Dheeraj; Speh, Thomas W.
B2B marketing : a South - Asian perspective Michael D. Hutt; Dheeraj Sharma; Thomas W. Speh - 11th ed. - New Delhi Cengage Learning Private Ltd. 2014 - xxix, 522 p.
9788131520796
--Business marketing --Global markets --Marketing strategy--Performance measurement --Promotion --Innovation
658.804 / HUT
B2B marketing : a South - Asian perspective Michael D. Hutt; Dheeraj Sharma; Thomas W. Speh - 11th ed. - New Delhi Cengage Learning Private Ltd. 2014 - xxix, 522 p.
9788131520796
--Business marketing --Global markets --Marketing strategy--Performance measurement --Promotion --Innovation
658.804 / HUT
