Strategic marketing : creating competitive advantage Douglas West; John Ford and Essam Ibrahim
Publisher: New York Oxford University Press 2010Edition: 2nd edDescription: xxvi, 585 pISBN: 9780199642601Subject(s): -- Marketing--Management -- Marketing--Decision making -- Strategic planningDDC classification: 658.8101 Online resources: Click here to access online| Item type | Home library | Collection | Call number | Status | Date due | Barcode | Item holds |
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General Books
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SLS Library | General (Miscellaneous) | 658.8101 WES (Browse shelf) | Available | L0015918 |
Total holds: 0
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