PDEU Libraries catalog › Results of search for 'ccl=su:"Brand Management" and su-to:Brand Management and ccode:General'

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	61.	Killer Differentiators: 13 Strategies to Grow Your Brand by Tai, Jacky \| Chew, Wilson. Publisher: Chennai Westland Books Pvt. Ltd. 2009Availability: Items available for loan: SOM LibraryCall number: 658.827 TAI (1). Place hold Add to cart (remove)
	62.	Living Brands: Collaboration, Innovation and Customer Fascination by Nadeau, Raymond A. Publisher: New Delhi Tata McGraw-Hill Publishing Company Ltd. 2007Availability: Items available for loan: SOM LibraryCall number: 658.827 NAD (1). Place hold Add to cart (remove)
	63.	The Making of a Name: The Inside Story of the Brands we Buy by Rivikin, Steve \| Sutherland, Fraser. Publisher: New Delhi Oxford University Press 2004Availability: Items available for loan: SOM LibraryCall number: 658.827 RIV (1). Place hold Add to cart (remove)
	64.	Managing Brand Equality: Capitalizing on the Value of a Brand Name by Aaker, David A. Publisher: New York Free Press 1991Availability: Items available for loan: SOM LibraryCall number: 658.827 AAK (1). Place hold Add to cart (remove)
	65.	Managing Indian Brands: Marketing Concepts and Strategies by Kumar, Ramesh S. Publisher: New Delhi Vikas Publishing House Pvt. Ltd 2004Availability: Items available for loan: SOM LibraryCall number: 658.8270954 KUM (1). Place hold Add to cart (remove)
	66.	Marketing and Branding: The Indian Scenario by Kumar, S Ramesh. Publisher: New Delhi Pearson Education 2009Availability: Items available for loan: SOM LibraryCall number: 658.827 KUM (1). Place hold Add to cart (remove)
	67.	MNC Branding In India: Strategies and Cases by Shanthi, N M. Publisher: Hyderabad The ICFAI University Press 2006Availability: Items available for loan: SOM LibraryCall number: 658.827 MNC (1). Place hold Add to cart (remove)
	68.	Moment of Truth: Redefining the CEO's Brand Management Agenda by Bauer, Andreas. Publisher: New York Palgrave Macmillan 2006Availability: Items available for loan: SOM LibraryCall number: 658.827 BAU (1). Place hold Add to cart (remove)
	69.	The New Strategic Brand management by Kapferer, J N. Edition: 4th edPublisher: New Delhi Kogan Page India 2008Availability: Items available for loan: SOM LibraryCall number: 658.827 KAP (1). Place hold Add to cart (remove)
	70.	The New Strategic Brand Management: Creating and Sustaining Brand Equity Long Term by Kapferer, Jean-Noel. Publisher: New Delhi Kogan Page India 2004Availability: Items available for loan: SOM LibraryCall number: 658.827 KAP (1). Place hold Add to cart (remove)
	71.	The Origin of Brands by Ries, A L \| Ries, Laura. Publisher: New York HarperCollins Publishers 2004Availability: Items available for loan: SOM LibraryCall number: 658.827 RIE (1). Place hold Add to cart (remove)
	72.	Power Brands 2010-2011 Vol. 1 Publisher: New Delhi Planman Media 2010Availability: Items available for loan: SOM LibraryCall number: 658.827 POW (1). Place hold Add to cart (remove)
	73.	Powerlines: Words that Sell Brands, Grip Fans, Sometimes Change History by Cone, Steve. Publisher: New Delhi Viva Books Private Limited 2009Availability: Items available for loan: SOM LibraryCall number: 658.827 CON (1). Place hold Add to cart (remove)
	74.	Private Label. by Lincoln, keith \| Thomassen, Lars. Publisher: New Delhi Kogan Page India 2008Availability: Items available for loan: SOM LibraryCall number: 658.827 LIN (1). Place hold Add to cart (remove)
	75.	Private Label Strategy: Hoe to Meet the Store Brand Challenge by Kumar, Nirmalya \| Steenkamp, Jan-Benedict E M. Publisher: Boston Harvard Business School Press 2007Availability: Items available for loan: SOM LibraryCall number: 658.827 KUM (1). Place hold Add to cart (remove)
	76.	Private Label: Turning the Retail Brand Threat in to your Biggest Opportunities by Lincoln, keith \| Thomassen, Lars. Publisher: New Delhi Kogan Page India 2008Availability: Items available for loan: SOM LibraryCall number: 658.827 LIN (1). Place hold Add to cart (remove)
	77.	Product Policy and Brand Management: Text and Cases by Chitale, A K \| Gupta, Ravi. Edition: 2nd edPublisher: New Delhi Prentice Hall of India Pvt. Ltd. 2013Availability: Items available for loan: SOM LibraryCall number: 658.827 CHI (1). Place hold Add to cart (remove)
	78.	Products Policy and Brand Management: Text and Cases by Chitale, A K \| Gupta, Ravi. Publisher: New Delhi PHI Learning Private Limited 2011Availability: Items available for loan: SOM LibraryCall number: 658.827 CHI (1). Place hold Add to cart (remove)
	79.	Profit Brand: How to Increase the Profitability, Accountability and Sustainability of Brands by Wreden, Nick. Publisher: New Delhi Kogan Page India 2007Availability: Items available for loan: SOM LibraryCall number: 658.827 WRE (1). Place hold Add to cart (remove)
	80.	Profit Brand: How to Increase the Profitability, Accountability and Sustainability of Brands by Wreden, Nick. Publisher: New Delhi Kogan Page India 2007Availability: Items available for loan: SLS LibraryCall number: 658.827 WRE (1). Place hold Add to cart (remove)