Pandit Deendayal Energy University Library Resource Centre Online Catalogue

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161.
Introduction to Marketing

by McDaniel, Carl | Lamb, Charles W | Hair, Josheph F.

Edition: 8th edPublisher: Thomson: South-Western 2007Availability: Items available for loan: SOM LibraryCall number: 658.8 MCD (1).

162.
Juicing the Orange

by Fallon, Pat | Senn, Fred.

Publisher: Boston Harvard Business School Press 2006Availability: Items available for loan: SOM LibraryCall number: 658.802 FAL (1).

163.
Kellogg on Integrated Marketing

by Iacobucci, Dawn | Calder, Bobby.

Publisher: New Delhi Wiley India 2003Availability: Items available for loan: SOM LibraryCall number: 658.8 KEL (1).

164.
Kellogg on Marketing

by Tybout, Alice M | Calder, Bobby J.

Edition: 2nd edPublisher: New Delhi Wiley India 2010Availability: Items available for loan: SOM LibraryCall number: 658.8 KEL (1).

165.
Key Concepts in Marketing

by Blythe, Jim.

Publisher: New Delhi Sage Publications India Pvt Ltd 2009Availability: Items available for loan: SOM LibraryCall number: 658.8 BLY (1).

166.
Key Marketing Skills

by Cheverton, Peter.

Edition: 2nd edPublisher: New Delhi Kogan Page India 2006Availability: Items available for loan: SOM LibraryCall number: 658.8 CHE (1).

167.
Key Marketing Skills

by Cheverton, Peter.

Availability: Items available for loan: SOM LibraryCall number: MCG00319 CD (1).

168.
Kotler on Marketing: How to Create, win and Dominate Markets

by Kotler, Philip.

Publisher: New York Free Press 1999Availability: Items available for loan: SOM LibraryCall number: 658.8 KOT (1).

169.
Lateral Marketing: New Techniques for Finding Breakthrough Ideas

by Kotler, Philip | De Bes, Fernando Trias.

Publisher: New York John Wiley and Sons, Inc 2006Availability: Items available for loan: SOM LibraryCall number: 658.8 KOT (1).

170.
Lateral Marketing: New Techniques for Finding Breakthrough Ideas

by Kotler, Philip | De Bes, Fernando Trias.

Publisher: New York John Wiley and Sons, Inc 2006Availability: No items available : In transit (1).

171.
Lessons in Marketing Excellence: 2009-2010 Case Book

Publisher: New Delhi CNBC TV 18 2010Availability: Items available for loan: SOM LibraryCall number: 658.8 LES (1).

172.
The Like Economy: How Business Make Money with Facebook

by Carter, Brian.

Publisher: USA QUE Publication 2012Availability: Items available for loan: SLS LibraryCall number: 658.872 CAR (1).

173.
Living the Brand: How to Transform Every Member of Your Organization into a Brand Champion

by Ind, Nicholas.

Publisher: London kogan Page 2004Availability: Items available for loan: SLS LibraryCall number: 658.827 IND (1).

174.
Macromarketing A Global Focus: Marketing Systems, Societal Development, Equity and Poverty Vol - I

by Shapiro, Stanley J | Tadajewski, Mark | Shultz, Clifford J.

Publisher: New Delhi Sage Publications India Pvt Ltd 2009Availability: Items available for loan: SOM LibraryCall number: 658.8 MAC (1).

175.
Macromarketing A Global Focus: Marketing Systems, Societal Development, Equity and Poverty Vol - II

by Shapiro, Stanley J | Tadajewski, Mark | Shultz, Clifford J.

Publisher: New Delhi Sage Publications India Pvt Ltd 2009Availability: Items available for loan: SOM LibraryCall number: 658.8 MAR (1).

176.
Macromarketing A Global Focus: Marketing Systems, Societal Development, Equity and Poverty Vol - III

by Shapiro, Stanley J | Tadajewski, Mark | Shultz, Clifford J.

Publisher: New Delhi Sage Publications India Pvt Ltd 2009Availability: Items available for loan: SOM LibraryCall number: 658.8 MAR (1).

177.
Macromarketing A Global Focus: Marketing Systems, Societal Development, Equity and Poverty Vol - IV

by Shapiro, Stanley J | Tadajewski, Mark | Shultz, Clifford J.

Publisher: New Delhi Sage Publications India Pvt Ltd 2009Availability: Items available for loan: SOM LibraryCall number: 658.8 MAR (1).

178.
Make Your First Million in Network Marketing

by Christensen, Mary.

Publisher: New Delhi Viva Books Private Limited 2009Availability: Items available for loan: SOM LibraryCall number: 658.84 CHR (1).

179.
Make Your First Million in Network Marketing

by Christensen, Mary | Christensen, Wayne.

Publisher: Massachusetts Adams Media Corporation 2001Availability: Items available for loan: SLS LibraryCall number: 658.84 CHR (1).

180.
Managing Indian Brands: Marketing Concepts and Strategies

by Kumar, Ramesh S.

Publisher: New Delhi Vikas Publishing House Pvt. Ltd 2004Availability: Items available for loan: SOM LibraryCall number: 658.8270954 KUM (1).

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